E3 directly get an image that reveals the slogan that will accompany the Xbox One during his campaign in the coming months. " All in One, input One " will be the phrase that identifies the third generation Xbox. "All in one" i.e. three integrated together television operating systems, web applications and video games, and "One input" as if to say that it won't be necessary to change the input to switch instantly from one mode to the other three. Xbox feature One then immediacy and interaction.