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EA announces a multi-year partnership with Juventus FC, starting with FIFA 23

EA announced today that Juventus Football Club will return to its football titles after years of absence, starting with this year's FIFA 23 and then continuing next year with EA Sports FC. This partnership will see EA SPORTS become Juventus' exclusive Sport Video Gaming Partner, with a realistic integration into the game that will feature Juventus' stadium, the Allianz Stadium, along with the club's logo and kits.

In addition to the partnership with the club, former footballer Claudio Marchisio will join as FUT Hero and current player Dušan Vlahović will be a FIFA 23 ambassador. Marchisio is known to have become a Juventus club legend and a fan favourite starting with the club's youth teams, winning multiple league titles and now consolidating this status with an in-game Hero item in FIFA 23 Ultimate Team (FUT).. FUT Heroes are some of the most memorable players who have trod the playing fields, now encapsulated in new in-game items that represent the unforgettable moments that turned them into fan idols.

Proving to be one of the best young strikers in the world, with an incredible record of goals in the last two years, Vlahović becomes an ambassador for the first time by joining the wide range of prominent players of EA SPORTS.

We leave you to the announcement trailer of the partnership: good vision.

MX Video - FIFA 23